2022-07-20: General Release - Customer Lifetime Value Predictive Model

We have implemented a new machine learning regression model which predicts customer lifetime value (CLV) and customer lifetime sales (CLS) for every customer record (CUID). This update includes several new features:

• Customer lifetime value (CLV) direct access fields: Run queries in Direct Access to understand the CLV of individual customers or specific customer segments
• Customer lifetime value (CLV) dashboard: Review average CLV across all customers or pre-built customer segments
• Customer lifetime sales (CLS) direct access fields: Run queries in Direct Access to understand the CLS of individual customers or specific customer segments
• Customer lifetime sales (CLS) dashboard: Review average CLS across all customers or pre-built customer segments
• Query builder pre-built queries: Use the new "Query Library" tool to access pre-built queries which leverage CLV and CLS fields

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